HappyBanana_Button

Happy Banana

Branding & Packaging

CLIENT & BRIEF

One of India’s major branded banana distributors, serving domestic and export markets. A venture backed by Pioneering Ventures, Desai Fruits and Vegetables  is well-positioned to capture an untapped market for premium branded bananas in India. 

Through it's production and procurement: It is India’s only corporate farming of bananas to date, enabling sustainable growth, high margins, and consistency in product quality.

We worked with the core team to re-imagine the brand from it's previous avatar. We worked with them on creating a brand new identity and fresh packaging for their cartons.

One of India’s major branded banana distributors, serving domestic and export markets. A venture backed by Pioneering Ventures, Desai Fruits and Vegetables  is well-positioned to capture an untapped market for premium branded bananas in India. 

Through it's production and procurement: It is India’s only corporate farming of bananas to date, enabling sustainable growth, high margins, and consistency in product quality.

We worked with the core team to re-imagine the brand from it's previous avatar. We worked with them on creating a brand new identity and fresh packaging for their cartons.

One of India’s major branded banana distributors, serving domestic and export markets. A venture backed by Pioneering Ventures, Desai Fruits and Vegetables  is well-positioned to capture an untapped market for premium branded bananas in India. 

Through it's production and procurement: It is India’s only corporate farming of bananas to date, enabling sustainable growth, high margins, and consistency in product quality.

We worked with the core team to re-imagine the brand from it's previous avatar. We worked with them on creating a brand new identity and fresh packaging for their cartons.

hbOldToNewLogo

Challenge

To create a new brand identity for a premium banana brand

To create a new brand identity for a premium banana brand

HBColour Logo
HBB&W Logo

COLOUR PALETTE

HBColourPallete_Yellow
HBColourPallete_Blue
HBPattern
HBDangler
HB_Box_Superior
HB_Box_Premium
HB_PalleteSuperior
HB_PalletePremium
HB_FlavourImage
HB_HappyBunch
hb_photo_banana
hb_photo_box copy
ATP_thumbnail

Previous

Previous

Alltime

All Time

gi_thumbnail-6

Next

Next

Godrej Interio

Godrej Interio

© 2018 Thought Over Design

© 2018 Thought Over Design