We’re Building the
Next Generation of
Consumer Brands in India
We’re Building the
Next Generation of
Consumer Brands in India
Thought Over Design is a Brand Strategy and Design Studio.
We work closely with entrepreneurs and leaders to translate their
business vision into brands of tomorrow.
Thought Over Design is a Brand Strategy and Design Studio.
We work closely with entrepreneurs and leaders to translate their business vision into brands of tomorrow.
The Whole Truth
Strategy, Naming, Branding, Packaging, UI / UX
We teamed up with Shashank Mehta for his mission to clean up the food industry. This has been one of our most spoken about and rebellious rebrands and we're thrilled to see the brand succeed with every new product launch!
Nykaa
Brand Identity, Packaging, UI / UX
Redefining the Nykaa identity for Falguni Nayar’s brainchild. Trust us, when we rebranded Nykaa back in 2015 we did not know this brand would IPO on the Indian Stock Exchange. From start-up to unicorn, we are over the moon!
Evo Foods
Strategy, Branding, Packaging, UI / UX
Nothing has given us more joy than working with Shraddha Bhansali & Kartik Dixit of Evo Foods. Evo is on a mission to create the next generation of plant based substitutes for animal products. And it all starts with an egg!
LoveLocal
Branding, UI / UX
Akanksha Hazari is a force to reckon with. Upto date she led the largest round ever raised by a Solo Woman Tech Founder in India. We're honoured to have rebranded LoveLocal and presently work as design partners for both their B2C and B2B apps.
Case Study Coming Soon
Isharya.com
UI / UX
Founded and creatively led by Gauri Tandon, this fashion jewellery brand is making waves in India and globally. We worked closely with Gauri and her team to reimagine the ecommerce website for the brand.
Bewakoof
Strategy, Brand Identity, Packaging, UI / UX
Launched in 2012, Bewakoof is an online first D2C fashion brand has served 6 million customers till date and continues to add over one lakh new customers every month. We worked with the founder, Prabhkiran Singh, to rebrand Bewakoof.com in sync with their fundraise and plans to ramp up on brand marketing in 2021.
Case Study Coming Soon
Case Study Coming Soon
We can’t do everything.
But we do a few things well.
We can’t do everything.
But we do a few things well.
So nope, we’re not a cool 360° agency that can do magic tricks. Infact, some people confuse us for being a social media agency. We just want to clarify, that we’re not.
So nope, we’re not a cool 360° agency that can do magic tricks. Infact, some people confuse us for being a social media agency. We just want to clarify, that we’re not.
Brand Strategy
Brand Strategy
Brand Immersions
Qualitative Research
Brand Workshops
Crafting Brand Purpose
Brand Narrative & Manifesto
Brand Immersions
Qualitative Research
Brand Workshops
Crafting Brand Purpose
Brand Narrative & Manifesto
Brand Creation
Brand Creation
Brand Personality
Brand Tone of Voice
Brand Identity Design
Illustration & Animation
Brand Guidelines
Brand Personality
Brand Tone of Voice
Brand Identity Design
Illustration & Animation
Brand Guidelines
Packaging Design
Packaging Design
Product Nomenclature
Packaging Design
Visual Design Systems
Unboxing Experiences
Product Nomenclature
Packaging Design
Visual Design Systems
Unboxing Experiences
Creative Direction
Creative Direction
Campaign Conceptualization
Defining Brand Photography
Art Directing Shoots
Campaign Conceptualization
Defining Brand Photography
Art Directing Shoots
UI / UX Design
UI / UX Design
Brand & Ecommerce Enabled Websites
App Design
Brand & Ecommerce Enabled Websites
App Design
Journal
Journal
Home to some of our passion projects that have been inspired by our point of view and conversations that truly matter to us.
Home to some of our passion projects that have been inspired by our point of view and conversations that truly matter to us.
Project Spotlight
Project Spotlight
Sanity
Rainmaker
Be Bodywise
Our founder and creative director, Anushka Sani is extremely passionate about building brands in India.
Our founder and creative director, Anushka Sani is extremely passionate about building brands in India.
Watch these videos for her point of view and our approach to building brands.
Watch these videos for her point of view and our approach to building brands.
New Business
New Business
info@thoughtoverdesign.com
info@thoughtoverdesign.com
Follow Us
Follow Us