This was a picture taken from when we had an office in the beautiful Shakti Mill Lane of Bombay. Cut to today - we have adapted to working remotely with team members, experts and clients across the country. Thanks for visiting our website - we're grateful you're here.

We’re a Mumbai-based group of creative thinkers, brand custodians and problem solvers. Design is our medium.
We provide mindful, sustainable and engaging solutions for your business.

We do Branding, Packaging, UX/UI, Photography & Film.

We do Branding, Packaging, UX/UI, Photography & Film.


Founded by Anushka Sani, the design studio is made up of creative individuals that are mindful and kind. We believe that trust and mutual respect is the only way to do great work together.

With 8+ years of experience working directly with businesses and entrepreneurs, Anushka works closely with business leadership teams to build relevant brands and experiences.


Anisha, Designer


Arjun, New Business & Ops

Arjun, Business Development


Farshogar, Designer


Ganesh, Designer


Jyothi, Designer


Nishita, Design Manager


Rohit, Designer

We’ve had the opportunity of working with passionate entrepreneurs who shape new narratives within their industries.

We’ve had the opportunity of working with passionate entrepreneurs who shape new narratives within their industries.

“With them it isn't just about aesthetics - it's about the emotion evoked, the user experience, thinking about how the product fits into the larger landscape of the business.”

Adwaita Nayar, Nykaa

“They almost intuitively understood what we were looking for, and we couldn’t have imagined a better end product.”

Shloka Ambani, Founder, Connect For

“They kept challenging us to think deep about the product. At the end of the project, we truly felt Anushka, Rishabh and Thought Over Design were a part of our team.”

Anosh Agarwal, CEO, Dr. Agarwals

“They bring a fresh perspective and rigour to every stage of the process and accept feedback so readily to make the work even better.”

Animesh Bhartiya, CCO, Godrej & Boyce

“They were vocal about their opinions from a design perspective but, unlike other studios, they ensured they applied a more scientific approach to their suggestions rather than offering arbitrary biased preferences.” 

Samyak Chakrabarty, Co-founder, Adopt India

“Their biggest talent is their attention to detail, which is critical. They’re perfectionists."

Anant Goenka, CEO, The Indian Express

People we've worked with

People we've worked with

Anant Goenka
Indian Express

An Indian news media publishing company best known for its editorial content and distinctive style of journalism.

Anosh Agarwal
Dr. Agarwal's

One of the best eye hospitals offering complete eye care solution, since 1957.

Arjun, Kshitij & Mikhel
Naagin Hot Sauce

A new cult hot sauce brand started by hot sauce enthusiasts.

Ashish & Ketan Shah
Rena Germany

An organization with over 50 years of experience, spread over three generations of a family, in the Indian metal market. 

Astha Sharma
The House of Things

An online marketplace for artistic luxury, rare and inspired design objects.

Bhuman Dani

The Good Life Company sources the finest teas and coffees from around the world and brings them to India.

Dhruv Pawha & Vishal

An 8 Year old FMCG brand that brings fun flavors and products to the Indian Consumer.

Falguni & Adwaita Nayar

A Mumbai-based multi-brand beauty retailer selling cosmetic and wellness products. 

Karishhma Kewalramani
FAE Beauty

An alternative beauty brand that makes products specifically for Indian Skin.

Kailesh & Nilesh Shah
All Time Plastics

A generation old business that manufactures long lasting & well designed homeware products for both the Indian and International markets.

Mithun Sacheti

CaratLane is the biggest online jewellery company in India backed by Tanishq.

Nihaal Mariwala

A nutraceutical & health supplements brand built for our ever demanding lifestyles.

Rohan Batra

Founded in 1911 in Biella, the Italian sportswear brand Fila has grown into a leading global designer of high-end sportswear.

Samyak Chakrabarty
Adopt India

A new age social movement transforming mindsets and policy to open doors for adoption in India.

Shloka Ambani
Connect For

A volunteering platform that makes it easy and convenient for you to volunteer.

Shonali Mahajan
Studio Wodehouse

An Interior Architecture, Styling, Art Direction and Product Design services company.

Siddharth Bhansali
Noesis Tech

A technology company offering product, advisory and development services to businesses in the most accessible format.

Sumer Verma
Big Tree, Andaman Islands

An eco-resort built with local materials in Chidyatapu in the Andaman Islands. Attached to the Dive School - Lacadives.

Sunil Arora
Bal Asha

The trust works for children found abandoned at various public places around Mumbai every year.

Sunnu Aibara
Neterwala & Aibara

A modern distillation of design – blending the best of contemporary style, functionality and sophistication – reflects the inimitable personalities of their clientele.

Amritpal Bindra & Anand Tiwari 
Still & Still Moving Pictures

Founded in 2013, Still and Still Media Collective is the culmination of the passion and drive of the founders to create high quality fiction content. 

Animesh Bhartiya & Anil Mathur
Godrej Interio

India's largest furniture brand with a nationwide retail presence by Godrej & Boyce.

Asad Abid & Suveer Bajaj
The Vibe

The Vibe is a content destination that extends itself to experiences through its authentic and experiential stories of people, lifestyle and culture. 

Asheish Shah
Dcode India

Dcode is a luxury living curated design show by Times Of India. It was curated by Asheish Shah in it's launch year, in 2018.

Avni Biyani
Foodhall India, Future Group

A curated retail experience bringing the best of both international and indian brands and produce to customers.

Dinesh Goel
Aasaan Jobs

An end-to-end recruitment marketplace connecting employers, consultants and job seekers for jobs across hierarchies in an organization.

Kabir Mehra & Samarth Hegde
Herringbone & Sui

Creates impeccable made to measure suits and Indian formal wear for sophisticated men.

Karan Kapur
TFS - Travel Food Services

TFS is the India's fastest growing travel food & retail company which brings you the National and International Cuisines on travel environments.

Karishma Bhansali
As We Speak

A youtube channel dedicated to help parents navigate raising kids in todays over-exposed - media & internet age.

Krishna & Megha Patel
Nesco India

A real estate company based in Mumbai, India. 

Mangal Dalal & Nachiket Shetye
Restaurant Week India

A a celebration of the finest culinary experiences in India through curated ticketed events.

Mansi Reddy
Mason & Co

Founded by Jane Mason & Fabien Bontems - a bean to bar chocolate enterprise based in Auroville, India.

Marco Klinge

A Bengaluru based dairy start-up by Pioneering ventures.

Prateek & Mugdha Bhagchandka
MOM (Meal of the Moment)

An FMCG company that makes healthy ready-to-eat food available to customers in retail packs.

Sandeep Raju

A technology-enabled value chain and financial services company with a focus on inclusion and prosperity of farmers, rural communities and under-served entrepreneurs.

Shiv Parekh & Max Eagen

A fractional ownership company that makes Grade A commercial properties available on their platform to invest in.